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Mi Spa Face & Body
Project type
Ongoing Marketing Partnership
Industry
Beauty, Wellness & Self-Care
Date
2025-2026
Location
Panama
Mi Spa Face & Body is a beauty and wellness brand based in Panama. Since November 2025, OH Digital Lab has supported the brand through an ongoing marketing partnership combining website strategy and development, strategic consulting, and Meta Ads campaign management.
Strategic Approach
The engagement began with the development of a new website designed to create a clearer, more user-friendly digital experience around Mi Spa’s services, memberships, locations, and booking journey.
Beyond the website, OH Digital Lab works closely with Mi Spa’s internal team through weekly strategic consulting sessions, helping align content and creative direction, campaign priorities, digital communication, and day-to-day marketing execution.
Monthly Support
As part of the engagement, OH Digital Lab also manages a monthly Meta Ads campaign focused on supporting customer acquisition and promotional priorities.
This combination of strategic guidance and hands-on execution gives Mi Spa a more coordinated approach to digital marketing while allowing its internal team to stay aligned around clear priorities and next steps.
