Springboard

Springboard is a coaching company based in California, United States, focused on supporting personal and professional growth through a calm, thoughtful, and human-centered approach.

OH Digital Lab worked with Springboard on a brand identity project developed according to the client’s vision and creative direction. The goal was to create a visual identity that felt neutral, calm, approachable, and aligned with the nature of a coaching brand.

The project included logo development, color palette definition, typography selection, imagery direction, and a basic content concept to help the brand establish a consistent visual foundation. The result was a soft, intentional, and cohesive identity system designed to communicate clarity, trust, and emotional balance.